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Market trends and legislation
AI for dispensaries should do more than answer product questions. Martez Knox explains how cannabis operators can use AI for customer capture, welcome flows, retention, compliance, and measurable repeat revenue.
Cannabis and artificial intelligence have been on a collision course for decades. Here's the full story — and where BakedBot sits in that arc.
In this interview with Dr. Bill Williams, BakedBot CEO Martez Knox breaks down the AI vision behind the company, the Netflix analogy, and where autonomous agents are taking the cannabis industry.
On the COO Wisdom Pods, Martez Knox explains how BakedBot attacks the full dispensary funnel — from programmatic ads to AI budtending — and why the average dispensary is leaving $400K on the table.
We hit the floor of Benzinga's Cannabis Capital Conference at the Chicago Marriott to talk personalization, product freshness algorithms, and why the dispensary data problem is bigger than most people realize.
Marketplace traffic is borrowed traffic. When most of your dispensary visits, menu browsing, and customer data live on someone else's platform, you are renting visibility instead of building equity. Here is the owned-growth alternative — and how to transition without cutting off revenue.
Cannabis marketing is shifting away from rented reach and toward owned growth: search-indexed menus, first-party check-in data, compliant retention workflows, and AI-assisted execution. Here is what the new era actually looks like for dispensary operators in 2026.
